Events

Management

Silk Road Sports Consulting brings to life unique concepts through memorable and engaging sports and lifestyle events for our clients.
 

We create tailored events, from scratch:

Concept / Marketing / Sponsorship / Operation

 

At Silk Road Sports Consulting, we always aim to encourage people to live a healthy and active lifestyle!

 
 

CASE STUDY 1

FITNESS BEST ASIA AWARDS

Brief

Create the first prestigious awards ceremony that honours and rewards the dedication of Asia's best within the fitness and wellness industry.

Bringing everyone within the fitness community in Asia together by providing them an opportunity to gain more exposure in the industry through a unique event experience.

 

EXECUTION

We created the concept from scratch: (4 categories / 20 awards / 10 countries). Branding, Design, Marketing, Communications , PR, Operations, Events. We fully managed Fitness Best Asia Awards from a white paper until the event(s) (Singapore 2017 / Jakarta 2018).

Result

We secured and contracted more than 18 sponsors and partners :  (Precor, InBody, Smitech , Holiday Inn, Aqua Water, Under Armour, One Championship, All Spice Institute, Blue Bird, Her World, Philip Stein, Health & Beauty,  Morrissey Hotel, Viva media group, Yoga  Journal, Urban Remedy, I Fitness, FISAF, Cosmopolitan etc.).

  • More than 200 people attended each event. Fitness Best 2018 Jakarta has been live streamed by Viva Media group on their platforms.

  • 22,000 followers on the official Fitness Best Facebook account.

  • Multiple international media coverages: Singapore, Thailand, Taiwan, Indonesia, Philippines, Malaysia etc.

CASE STUDY 2

SUPERLIGa FOOTBALL

Brief

Organize an amateur football world cup (5/6/7 a-side) .The SuperLiga 2018 brought together the Champions of each of the 10 local SuperLiga Leagues and Tournaments from around the world.

A unique experience for the Championing teams. How it feels to be a Professional Football Player, traveling with their team mates to compete and representing their country colors in a leveled up contest which goes beyond anything they have experienced before!

 

EXECUTION

We imagined and created the concept: Business Plan, Branding, Design, Marketing, Communications , PR, Operations, Events. We partnered and liaised with local tournaments, and assisted them with on the marketing portion. We fully organized the SUPERLIGA World Final event in Thailand

 

Result

We secured and contracted more than 4 main sponsors:  (McDonald’s, Tidal Sports, Pattana Golf Resort, All Spice Institute).

  • 38,000 followers on the official SUPERLIGA Football Facebook account.

  • 10 countries / 250 teams / 2,500 players

AWARDS

 

“Best Use of Social Media in Sport"

SPIA Awards 2016 (Bangkok)

“Best Event Website”

Marketing Events Awards 2015 (Singapore)

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*FITNESS BEST ASIA AWARDS and SUPERLIGA FOOTBALL are AMC ASIA's properties

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40A Orchard Road, MacDonald House, #03-01, Singapore 238838

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